67 Essential Tasks for Repairing a Damaged Online Reputation in Six Months

Steven W. Giovinco
4 min readMar 30, 2023

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Looking to repair a damaged online reputation? The process may seem daunting, but with the right plan in place, it can be manageable. That’s where the Comprehensive 6-Month Plan for Repairing a Damaged Online Reputation comes in, with its 67 essential tasks that can be divided into monthly actions.

The first month focuses on creating and updating online profiles, optimizing search engine results, and generating content ideas. The second month involves website optimization, content creation, and adding new online platforms. Months three through six are geared towards creating more content and expanding online presence through additional platforms, used to share new articles, blogs, and videos.

Throughout the plan, there are daily and weekly instructions for social media engagement, writing posts, and sharing them to improve online visibility. The goal is to build, boost, and repair online reputations by focusing on excellent content creation, social media engagement, and frequent updates.

By following this plan, people, businesses, and brands can take concrete steps to repair their online reputation, build a positive online presence, and create excellent content that engages and informs their audience.

First Month Tasks

  1. Review, rank and prioritize key links to be used in all content
  2. Write bio information with appropriate links
  3. Rewrite bio into one paragraph version with appropriate links
  4. Generate possible keyword search terms
  5. Make possible hashtags
  6. Create content topics for blogs, white papers, etc.
  7. Select and organize all images/photos to be used online
  8. Update or create LinkedIn Profile with image, link and bio (same for below)
  9. Update or create Twitter Profile
  10. Update or create Crunchbase Profile
  11. Update or create Facebook Profile
  12. Update or create Medium Profile
  13. Update or create Youtube Profile
  14. Create an alumni site Profile
  15. Try adding a reference to a Wikipedia article based on the bio, such as an alumni or business post
  16. Rewrite and update Home Page content with image
  17. Rewrite and update Services or related Page content with image
  18. Review and update About content
  19. Review and update Contact content and links
  20. Review and select Wordpress template
  21. Configure Wordpress admin
  22. Add Wordpress plugins to improve speed and security
  23. Create Wordpress Pages
  24. Update Wordpress Menu
  25. Update SEO Title and Description for Home Page
  26. Update SEO Title and Description for Services or related Page
  27. Update SEO Title and Description for About Page
  28. Update SEO Title and Description for Blog Page
  29. Update SEO Title and Description for Contact Page
  30. Run Smush to compress images
  31. Configure SSL
  32. Write one blog text/article with image and appropriate hashtags based on the content topics
  33. Try adding another reference to a Wikipedia article based on the bio, such as an alumni or business post
  34. Create Wikitree Profile with image, link and bio (same for below)
  35. Google My Business Site
  36. Quora
  37. Academia
  38. Yelp
  39. About.me
  40. Reddit Account
  41. Tumblr
  42. Manta
  43. Write two+ blog posts with image and appropriate hashtags from content topic
  44. Write one Medium post with image and appropriate hashtags from content topic
  45. Write White Paper with image and appropriate hashtags from content topic
  46. Create a Presentation from one of the already-written articles/posts
  47. Make Google Alerts for key search terms, and share results on social media
  48. Search for key search terms and Follow key leaders, businesses or people on social media
  49. Daily Instructions for Twitter, LinkedIn, Facebook, etc.: Share a follower’s post; Post a link to a pertinent article; Comment on someone else’s post; Follow one influencer and one potential client;Review and refine your list of current followers; Share on a crucial topic of proven interest to prospects; Research a key influencer’s followers and follow some of them
  50. Weekly instructions for Instagram, Youtube, Crunchbase, Slideshare, etc.: Share a follower’s post; Post a link to a pertinent article; Comment on someone else’s post; Follow one influencer and one potential client; Review and refine your list of current followers; Share on a crucial topic of proven interest to prospects; Research a key influencer’s followers and follow some of them
  51. Create SoundCloud Profile with image, link and bio (same for below)
  52. Behance
  53. Flickr
  54. Imgur
  55. Piktochart
  56. Visual.ly
  57. DailyMotion
  58. Vimeo
  59. Write two+ blog posts per month with image and appropriate hashtags from content topic
  60. Write one Medium post with image and appropriate hashtags from content topic
  61. Write White Paper with image and appropriate hashtags from content topic
  62. Create a Presentation from one of the already-written articles/posts
  63. Share Google Alerts results on social media
  64. Search for key search terms and Follow key leaders, businesses or people on social media
  65. Daily Instructions for Twitter, LinkedIn, Facebook, etc.: Share a follower’s post; Post a link to a pertinent article; Comment on someone else’s post; Follow one influencer and one potential client;Review and refine your list of current followers; Share on a crucial topic of proven interest to prospects; Research a key influencer’s followers and follow some of them
  66. Weekly instructions for Instagram, Youtube, Crunchbase, Slideshare, etc.: Share a follower’s post; Post a link to a pertinent article; Comment on someone else’s post; Follow one influencer and one potential client; Review and refine your list of current followers; Share on a crucial topic of proven interest to prospects; Research a key influencer’s followers and follow some of them
  67. Write guest posts and share

Questions? Feel free to reach out to Recover Reputation.

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Steven W. Giovinco
Steven W. Giovinco

Written by Steven W. Giovinco

Online Reputation Management, Repair, Tips; Online Brand Building, by Recover Reputation based in NYC.

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